How Do Irish Public Sector Branding Guidelines Affect Report Design?
Open a 40-page annual report from an Irish public body and notice something before you read a word. The cover follows rules the writer never saw, a logo sits in a fixed position, and a colour palette repeats through every chart. None of this happens by accident.
A public-sector report must function both as a piece of communication and as a branded document, and these two goals do not always align. Irish graphic designers are the ones who actually manage that tension on this kind of project.
Visit us: https://www.pixelodesign.ie/how-do-irish-public-sector-branding-guidelines-affect-report-design/
Open a 40-page annual report from an Irish public body and notice something before you read a word. The cover follows rules the writer never saw, a logo sits in a fixed position, and a colour palette repeats through every chart. None of this happens by accident.
A public-sector report must function both as a piece of communication and as a branded document, and these two goals do not always align. Irish graphic designers are the ones who actually manage that tension on this kind of project.
Visit us: https://www.pixelodesign.ie/how-do-irish-public-sector-branding-guidelines-affect-report-design/
How Do Irish Public Sector Branding Guidelines Affect Report Design?
Open a 40-page annual report from an Irish public body and notice something before you read a word. The cover follows rules the writer never saw, a logo sits in a fixed position, and a colour palette repeats through every chart. None of this happens by accident.
A public-sector report must function both as a piece of communication and as a branded document, and these two goals do not always align. Irish graphic designers are the ones who actually manage that tension on this kind of project.
Visit us: https://www.pixelodesign.ie/how-do-irish-public-sector-branding-guidelines-affect-report-design/
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